The Essence of Strategy: Getting to the Heart of Getting Things Done
Even with smart goals and comprehensive strategies, motivated employees can have a hard time staying focused and making consistent progress. This is due in large part to failing to understand the true essence of strategy and to use that understanding as a starting point in strategy development. You will learn an effective and efficient process for exploring options during the planning process that increase commitment to specific strategies and how to differentiate actionable strategies from non-actionable strategies. Discover how to identify hidden and often overlooked attributes in your existing and future strategies that may cause them to stall or fail. In this inspiring and practical presentation, learn how to step back and examine your strategy development process to get to the heart of what really drives consistent achievement.
Sherrin Ross Ingram

Sherrin Ross Ingram, CEO of the International Center for Strategic Planning, is a Master Strategic Planning Facilitator and an Independent Corporate Board Director for companies in need of fresh strategies, an updated strategic plan, improved strategy execution, or restructuring to increase competitive advantage. She is a frequent speaker on strategy development, execution and leadership topics at business meetings and conferences around the world.